Retail Trade ·NAICS 4441

2026 data Public-data reference. IRS SOI · Census CBP · 2023 Below Average margin

Retail Trade — Industry Benchmarks

Profit margins, payroll, employment, and SBA lending for Retail Trade (NAICS 4441). Cross-checked against IRS SOI 2023 and Census County Business Patterns. Refreshed as new data lands.

Retail Trade (NAICS 4441) operates at a 1.8% net profit margin, significantly below average, typical of high-volume, low-margin sectors. The industry generates $60.5B in total annual receipts across all business entities filing federal tax returns.

Benchmarking Insights for Retail Trade

When you read the 1.8% net profit margin for Retail Trade, the number only becomes actionable when paired with scale. This industry sits inside the broader Retail Trade sector and reports $60.5B of aggregate annual receipts across 17,528 federal tax returns. Owners comparing their own books should read the margin as a midpoint — smaller operators typically run several points below the aggregate because fixed overhead (rent, software, insurance) consumes a larger share of lower revenue bases, while the typical establishment here generates $3.4B per year. Treat the industry figure as a ceiling calibrated by businesses that have already achieved operating leverage.

Labor economics tell the second half of the story. Census CBP shows 55,545 active establishments employing N/A workers. Illinois leads the geographic distribution of employment, with Michigan and Indiana rounding out the top three concentrations. Headcount density matters because thin-margin industries only clear the cash-flow bar when establishments reach the staffing level where fixed costs amortize — a useful cross-check against the margin line above.

Capital access is the third lens. SBA 7(a) and 504 approvals for this industry totaled 2,165 loans worth $1.7 billion between FY2020 and FY2025, supporting 22,548 jobs at origination. The average ticket size — $785K — signals the typical capital gap operators bridge when expanding. Live Oak Banking Company ranks as the most active SBA lender serving this NAICS code. Use this alongside the IRS and Census figures to decide whether your own plan should target operational efficiency, workforce expansion, or financed growth.

Profit Margin

1.8%

Net income ÷ total receipts (IRS SOI)

Total Receipts

$60.5B

Annual revenue (IRS SOI)

Net Income

$1.1B

Pre-tax net income

Employment

N/A

Total employees (Census CBP)

Avg Payroll / Employee

N/A

Annual compensation

Establishments

55,545

Business locations

Where each dollar of revenue goes

Decomposition of every dollar of Retail Trade receipts using IRS SOI 2023 aggregate ratios.

Margin position vs national reference points

Retail Trade net margin 6.0%
US median (10%)

Plotted against a 0–30% scale. The US business p25 / median / p75 reference points are 5% / 10% / 18% respectively (IRS SOI aggregate).

Business Structure Breakdown

How businesses in this industry are legally structured (IRS SOI)

C Corporation
17,528 returns 100%

Margin: 1.8% · Receipts: $60.5B

Financial Detail

Total Tax Returns Filed
17,528
Total Deductions
N/A
Avg Receipts per Business
$3.4B
Annual Payroll (Total)
N/A
Avg Employees per Establishment
N/A

Sub-Industries

Industry Profit Margin
Retail Trade

NAICS 44411

N/A
Retail Trade

NAICS 44412

N/A
Retail Trade

NAICS 44413

N/A
Retail Trade

NAICS 44419

N/A

Top States by Employment

State Employment
Illinois 44,990
Michigan 40,514
Indiana 28,153
Wisconsin 26,046
Minnesota 23,957
Iowa 12,986
Kansas 11,804
Nebraska 8,874
Idaho 8,295
Montana 6,522

Showing top 10 of 51 states

SBA Lending Activity

FY2020–2025

Small Business Administration 7(a) and 504 loan data for this industry. Source: SBA FOIA dataset.

SBA Loans Approved

2,165

FY2020–2025

Total Loan Volume

$1.7B

7(a) + 504 programs

Avg Loan Size

$785K

Per approved loan

Jobs Supported

22,548

Reported at origination

Program Breakdown

7(a) Loans 1,814 loans (84%)
504 Loans 351 loans (16%)

Top SBA Lender

Live Oak Banking Company

122 loans in this industry

New Business Share

24.5% of borrowers were new/startup businesses

Annual Lending Trend

FY2020
300 loans
FY2021
471 loans
FY2022
327 loans
FY2023
298 loans
FY2024
328 loans
FY2025
380 loans
FY2026
61 loans

SBA fiscal year runs Oct–Sep. FY2025 = partial year through Sep 2025.

Source: SBA 7(a) and 504 FOIA dataset · FY2020–FY2025 · View SBA lending rankings →

Frequently Asked Questions

What is the average revenue for Retail Trade?
The Retail Trade industry (NAICS 4441) reports total annual receipts of $60.5B across all business entities, based on IRS Statistics of Income data. The average revenue per business is $3.4B.
How profitable is Retail Trade?
Retail Trade has a net profit margin of 1.8%, which is significantly below average, typical of high-volume, low-margin sectors. This is calculated as net income divided by total receipts from IRS SOI business tax statistics.
How many businesses are in Retail Trade?
There are 55,545 business establishments in Retail Trade (NAICS 4441) according to Census Bureau County Business Patterns 2023 data.
What is the average payroll per employee in Retail Trade?
Average payroll data for Retail Trade is not available in the current Census CBP dataset.
Which states have the most Retail Trade employment?
Illinois leads in Retail Trade employment with 44,990 workers. Michigan (40,514) and Indiana (28,153) round out the top three. These figures come from the Census Bureau County Business Patterns 2023 survey.
How much SBA lending does Retail Trade receive?
Retail Trade businesses received 2,165 SBA loans totaling $1.7 billion between FY2020 and FY2025. The average loan size was $785K. These loans supported 22,548 jobs at origination. Most lending (84%) came through the SBA 7(a) program.
Disclaimer: PlainBizBench provides publicly available IRS and Census data for informational purposes only. This is not financial, tax, or business advice. Consult a qualified accountant or financial advisor for business-specific guidance.

Sources: IRS Statistics of Income (SOI) Business Tax Statistics · Census Bureau County Business Patterns 2023

NAICS 4441 · Data year: 2023

Related

Data sourced from official public datasets. See our methodology for details. Retrieved and formatted by PlainBizBench Editorial

Source: U.S. Census Bureau — County Business Patterns / SUSB Industry employment scale, payroll, and firm-size benchmarks · 2025