State Overview · Census CBP 2023
Minnesota Industries
Employment and payroll benchmarks for 998 industries in Minnesota
Reading the Minnesota Industry Picture
Minnesota (MN) shows 11,538,719 workers employed across 687,966 business establishments, covering 998 industries tracked by the Census Bureau County Business Patterns 2023 program. That single-state footprint is a starting point for anyone benchmarking location strategy, evaluating a market for expansion, or simply understanding where jobs concentrate. The single largest employer-industry in Minnesota is Health Care and Social Assistance with 482,616 workers — a signal about what kind of labor market and supplier ecosystem the state actually supports.
Beyond the top employer, Manufacturing (325,317) and Retail Trade (306,468) fill out the top three, giving you a quick read on the state's economic base. Payroll dispersion is just as important as headcount: the highest-paying tracked industry (Arts, Entertainment, and Recreation) pays $420,948/yr per employee, while the lowest-paying (Information) pays $15,835/yr. That gap tells you how the state's median wage is being pulled up or down by its industry composition — critical context for anyone comparing cost of labor across markets.
Census CBP data does not include profit margins (that comes from IRS Statistics of Income at the national level only), so a full benchmark on any specific NAICS code in Minnesota requires combining this state page with the national industry page. Click any industry in the table below to drop into a Minnesota-specific NAICS view showing employment, establishments, annual payroll, and average compensation for that exact combination — then cross-reference the national page for profitability, entity structure, and SBA lending activity in the same industry.
Total Employment
11,538,719
Total Establishments
687,966
Industries Tracked
998
Top Industries by Employment
Frequently Asked Questions
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Industry Benchmarking Guides
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Innovation
Patent Activity Data
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Source: Census Bureau County Business Patterns (CBP) 2023 · MN
Read our methodology — how this data is sourced, computed, and verified.