Employment
N/A
Total employees (Census CBP)
Retail Trade ·NAICS 44412
NAICS 44412 · IRS SOI (C corp) · Census CBP 2023
Paint and Wallpaper Stores - Industry Benchmarks
95 SBA loans on record, $40M in volume, for NAICS 44412.
- 7K
- Establishments
- N/A
- Workers employed
- N/A
- Avg payroll / employee
- $40M
- SBA lending, FY20–26
Data updated August 2026
The verdict · NAICS 44412
California leads Paint and Wallpaper Stores activity nationally, across 7K establishments employing N/A workers. IRS SOI doesn't publish margin data at this NAICS level.
- 7K
- Business establishments (Census)
- N/A
- Workers employed (Census CBP)
- N/A
- Avg payroll / employee
- $40M
- SBA lending, FY20–26
Use Paint and Wallpaper Stores's NAICS benchmark as a comparison point, not a forecast for one business.
Paint and Wallpaper Stores is reported here with financial measures from IRS Statistics of Income and workforce measures from Census County Business Patterns. The page keeps those source systems distinct, shows unavailable fields rather than estimating them, and links the underlying industry context so readers can compare the same NAICS activity before interpreting a margin or payroll figure.
Source: IRS SOI (C corporation headline) and Census County Business Patterns 2023
Benchmarking Insights for Paint and Wallpaper Stores
Paint and Wallpaper Stores sits inside Retail Trade.
7,284 establishments employ N/A workers..
Avg Payroll / Employee
N/A
Annual compensation
Establishments
7,284
Business locations
Release-over-release change
What changed from Census CBP 2022 to 2023
establishment count increased by 40. This comparison uses two published national Census County Business Patterns releases; suppressed fields are omitted rather than estimated.
Subscribe to this industry's release updates (RSS)Financial Detail
Sub-Industries
| Industry | Profit Margin |
|---|---|
| Paint and Wallpaper Stores NAICS 444120 | N/A |
SBA Lending Activity
SBA FY2020–2026SBA Loans Approved
95
Total Loan Volume
$40M
Avg Loan Size
$419K
Jobs Supported
570
Program Breakdown
7(a) 85 (89%)
504 10 (11%)
Top SBA Lender
Manufacturers and Traders Trust Company
8 loans in this industry
New Business Share
18.9% of borrowers were new/startup businesses
Annual Lending Trend (6 yrs)
2020 13
2021 18
2022 9
2023 15
2024 21
2025 19
Frequently Asked Questions
How many businesses are in Paint and Wallpaper Stores?
7,284 business establishments.
What is the average payroll per employee in Paint and Wallpaper Stores?
Average payroll data for Paint and Wallpaper Stores is not available in the current Census CBP dataset.
Which states have the most Paint and Wallpaper Stores employment?
State-level employment data for Paint and Wallpaper Stores is not available in the current dataset.
How much SBA lending does Paint and Wallpaper Stores receive?
Paint and Wallpaper Stores businesses received 95 SBA loans totaling $40 million between FY2020 and FY2026. The average loan size was $419K. These loans supported 570 jobs at origination. Most lending (89%) came through the SBA 7(a) program.
Benchmarking Paint and Wallpaper Stores
- No margin data, check the parent industry. Browse Retail Trade
- 7,284 establishments, N/A workers. Payroll benchmarks
- 95 SBA loans on record. SBA lending rankings
Disclaimer: Public IRS/Census data, not financial or tax advice. See our full disclaimer.
Sources: IRS Statistics of Income (SOI) Business Tax Statistics · Census Bureau County Business Patterns 2023
NAICS 44412 · CBP 2023 · IRS SOI
According to the U.S. Census Bureau, which released its 2023 County Business Patterns dataset in June 2025, PlainBizBench benchmarks 2,002 U.S. industries against Internal Revenue Service Statistics of Income data. See our methodology for the full compilation process.
Read our methodology - how this data is sourced, computed, and verified.
Source: U.S. Census Bureau, County Business Patterns / SUSB Industry employment scale, payroll, and firm-size benchmarks · 2023
Every figure on PlainBizBench is rendered directly from federal source data, no number is typed in by an editor. This page aggregates profit-margin, payroll, entity-type, and SBA-lending benchmarks for this industry, live from the dataset. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.
Disclaimer: Public IRS/Census data, not financial or tax advice. See our full disclaimer.