NAICS 51119 · IRS SOI 2023 · Census CBP

Other Publishers - Industry Benchmarks

28 SBA loans on record, $13M in volume, for NAICS 51119.

Compiled by PlainBizBench Editorial, Industry Data Editorial Team

9.1%
Information sector margin: N/A
Workers employed: N/A
Avg payroll / employee: $13M
SBA lending, FY20–26

Data updated July 2026

The verdict · NAICS 51119

California leads Other Publishers activity nationally. IRS SOI doesn't publish margin data at this NAICS level, but the broader Information sector runs a 9.1% net margin.

9.1%
Information sector margin (IRS SOI): N/A
Workers employed (Census CBP): N/A
Avg payroll / employee: $13M
SBA lending, FY20–26

Benchmarking Insights for Other Publishers

Other Publishers sits inside Information, a sector that runs a 9.1% net margin overall.

1,349 establishments employ N/A workers. California leads employment, followed by Texas and Colorado.

Employment

N/A

Total employees (Census CBP)

Avg Payroll / Employee

N/A

Annual compensation

Establishments

1,349

Business locations

Release-over-release change

What changed from Census CBP 2022 to 2023

establishment count decreased by 85. This comparison uses two published national Census County Business Patterns releases; suppressed fields are omitted rather than estimated.

Financial Detail

Annual Payroll (Total): $967.4M

Sub-Industries

Industry	Profit Margin	Employment	Avg Payroll/Emp
All Other Publishers NAICS 511199	N/A	6,221	$81,751/yr
Greeting Card Publishers NAICS 511191	N/A	N/A	N/A

Top States by Employment

State	Employment	Establishments	Annual Payroll	Avg Payroll/Emp
California	1,637	260	$159.0M	$97,112/yr
Texas	737	122	$53.3M	$72,341/yr
Colorado	336	38	$25.3M	$75,408/yr
Michigan	280	32	N/A	N/A
Virginia	201	31	N/A	N/A
Oregon	110	20	$5.3M	$47,782/yr
Kansas	107	14	N/A	N/A
Minnesota	105	22	N/A	N/A
Connecticut	74	19	$5.3M	$71,554/yr
Georgia	67	37	N/A	N/A

Showing top 10 of 45 states

SBA Lending Activity

SBA FY2020–2026

SBA Loans Approved

Total Loan Volume

$13M

Avg Loan Size

$473K

Jobs Supported

212

Program Breakdown

7(a) 28 (100%)

504 0 (0%)

Top SBA Lender

Wells Fargo Bank National Association

4 loans in this industry

New Business Share

21.4% of borrowers were new/startup businesses

Annual Lending Trend (4 yrs)

2020

2021

2022

2023

View SBA lending rankings →

Frequently Asked Questions

How profitable is Other Publishers?

IRS SOI doesn't publish margin data at the NAICS 51119 level. California leads this industry nationally. The broader Information sector runs a 9.1% net margin (IRS SOI 2023).

How many businesses are in Other Publishers?

1,349 business establishments.

What is the average payroll per employee in Other Publishers?

Average payroll data for Other Publishers is not available in the current Census CBP dataset.

Which states have the most Other Publishers employment?

California leads with 1,637 workers. Texas (737) and Colorado (336) round out the top three.

How much SBA lending does Other Publishers receive?

Other Publishers businesses received 28 SBA loans totaling $13 million between FY2020 and FY2026. The average loan size was $473K. These loans supported 212 jobs at origination. Most lending (100%) came through the SBA 7(a) program.

Benchmarking Other Publishers

No margin data, check the parent industry. Browse Information
1,349 establishments, N/A workers. Payroll benchmarks
28 SBA loans on record. SBA lending rankings

Disclaimer: Public IRS/Census data, not financial or tax advice. See our full disclaimer.

Sources: IRS Statistics of Income (SOI) Business Tax Statistics · Census Bureau County Business Patterns 2023

NAICS 51119 · Data year: 2023

According to the U.S. Census Bureau, which released its 2023 County Business Patterns dataset in June 2025, PlainBizBench benchmarks 2,002 U.S. industries against Internal Revenue Service Statistics of Income data. See our methodology for the full compilation process.

Read our methodology - how this data is sourced, computed, and verified.

Source: U.S. Census Bureau, County Business Patterns / SUSB Industry employment scale, payroll, and firm-size benchmarks · 2023 Accessed 2026-07-06

Every figure on PlainBizBench is rendered directly from federal source data, no number is typed in by an editor. This page aggregates profit-margin, payroll, entity-type, and SBA-lending benchmarks for this industry, live from the dataset. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.

Disclaimer: Public IRS/Census data, not financial or tax advice. See our full disclaimer.