Employment
97,046
Total employees (Census CBP)
Professional, Scientific, and Technical Services ·NAICS 541890
NAICS 541890 · IRS SOI (C corp) · Census CBP 2023
Other Services Related to Advertising - Industry Benchmarks
$47,269/yr average annual pay, with 316 SBA loans on record for NAICS 541890.
- 3.9%
- Professional, Scientific, and Technical Services sector margin
- 97K
- Workers employed
- $47,269/yr
- Avg payroll / employee
- $146M
- SBA lending, FY20–26
Data updated August 2026
The verdict · NAICS 541890
Texas leads Other Services Related to Advertising activity nationally. IRS SOI doesn't publish margin data at this NAICS level, but the broader Professional, Scientific, and Technical Services sector runs a 3.9% net margin.
- 3.9%
- Professional, Scientific, and Technical Services sector margin (IRS SOI)
- 97K
- Workers employed (Census CBP)
- $47,269/yr
- Avg payroll / employee
- $146M
- SBA lending, FY20–26
Use Other Services Related to Advertising's NAICS benchmark as a comparison point, not a forecast for one business.
Other Services Related to Advertising is reported here with financial measures from IRS Statistics of Income and workforce measures from Census County Business Patterns. The page keeps those source systems distinct, shows unavailable fields rather than estimating them, and links the underlying industry context so readers can compare the same NAICS activity before interpreting a margin or payroll figure.
Source: IRS SOI (C corporation headline) and Census County Business Patterns 2023
Benchmarking Insights for Other Services Related to Advertising
Other Services Related to Advertising sits inside Professional, Scientific, and Technical Services, a sector that runs a 3.9% net margin overall.
7,395 establishments employ 97,046 workers (13.1/location) at $47,269/yr average annual pay. Texas leads employment, followed by Florida and New Jersey.
Other Services Related to Advertising sits in the 72nd percentile for employment among 6-digit NAICS industries with reported data.
Avg Payroll / Employee
$47,269/yr
Annual compensation
Establishments
7,395
Business locations
Release-over-release change
What changed from Census CBP 2022 to 2023
Employment decreased by 5,497; establishment count increased by 97. This comparison uses two published national Census County Business Patterns releases; suppressed fields are omitted rather than estimated.
Subscribe to this industry's release updates (RSS)Workforce scale
Financial Detail
- Annual Payroll (Total)
- $4.6B
- Avg Employees per Establishment
- 13.1
Top States by Employment
| State | Employment |
|---|---|
| Texas | 8,065 |
| Florida | 5,091 |
| New Jersey | 3,472 |
| Ohio | 3,000 |
| Georgia | 2,728 |
| Michigan | 2,454 |
| Virginia | 1,878 |
| Missouri | 1,857 |
| Tennessee | 1,650 |
| Minnesota | 1,494 |
Showing top 10 of 51 states
SBA Lending Activity
SBA FY2020–2026SBA Loans Approved
316
Total Loan Volume
$146M
Avg Loan Size
$462K
Jobs Supported
2,702
Program Breakdown
7(a) 294 (93%)
504 22 (7%)
Top SBA Lender
The Huntington National Bank
35 loans in this industry
New Business Share
19.3% of borrowers were new/startup businesses
Annual Lending Trend (7 yrs)
2020 38
2021 51
2022 45
2023 43
2024 52
2025 78
2026 9
Frequently Asked Questions
How profitable is Other Services Related to Advertising?
IRS SOI doesn't publish margin data at the NAICS 541890 level. Texas leads this industry nationally. The broader Professional, Scientific, and Technical Services sector runs a 3.9% net margin (IRS SOI 2013 C corp).
How many businesses are in Other Services Related to Advertising?
7,395 business establishments. Together they employ 97,046 workers.
What is the average payroll per employee in Other Services Related to Advertising?
$47,269/yr average annual pay per employee. Businesses average 13.1 employees per establishment.
Which states have the most Other Services Related to Advertising employment?
Texas leads with 8,065 workers. Florida (5,091) and New Jersey (3,472) round out the top three.
How much SBA lending does Other Services Related to Advertising receive?
Other Services Related to Advertising businesses received 316 SBA loans totaling $146 million between FY2020 and FY2026. The average loan size was $462K. These loans supported 2,702 jobs at origination. Most lending (93%) came through the SBA 7(a) program.
Nationwide industries with similar benchmark drivers
Two IRS/Census peer sets for Other Services Related to Advertising, both at NAICS level 6 and excluding this code so the neighborhoods are not self-links.
According to Census County Business Patterns 2023, Other Services Related to Advertising ranks #222 of 801 U.S. industries at the 6-digit NAICS level by total employment.
Similar workforce scale
Nearest peer industries by ABS(Census employment) (97,046 here).
Read with this industry: Industry employment trends · Professional, Scientific, and Technical Services · Rankings
Disclaimer: Public IRS/Census data, not financial or tax advice. See our full disclaimer.
Sources: IRS Statistics of Income (SOI) Business Tax Statistics · Census Bureau County Business Patterns 2023
NAICS 541890 · CBP 2023 · IRS SOI
According to the U.S. Census Bureau, which released its 2023 County Business Patterns dataset in June 2025, PlainBizBench benchmarks 2,002 U.S. industries against Internal Revenue Service Statistics of Income data. See our methodology for the full compilation process.
Read our methodology - how this data is sourced, computed, and verified.
Source: U.S. Census Bureau, County Business Patterns / SUSB Industry employment scale, payroll, and firm-size benchmarks · 2023
Every figure on PlainBizBench is rendered directly from federal source data, no number is typed in by an editor. This page aggregates profit-margin, payroll, entity-type, and SBA-lending benchmarks for this industry, live from the dataset. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.
Disclaimer: Public IRS/Census data, not financial or tax advice. See our full disclaimer.