Employment
636,006
Total employees (Census CBP)
Finance and Insurance ·NAICS 524114
NAICS 524114 · IRS SOI 2023 · Census CBP
Direct Health and Medical Insurance Carriers - Industry Benchmarks
$96,365/yr average annual pay, with 31 SBA loans on record for NAICS 524114.
- 20.1%
- Finance and Insurance sector margin
- 636K
- Workers employed
- $96,365/yr
- Avg payroll / employee
- $12M
- SBA lending, FY20–26
Data updated July 2026
The verdict · NAICS 524114
California leads Direct Health and Medical Insurance Carriers activity nationally. IRS SOI doesn't publish margin data at this NAICS level, but the broader Finance and Insurance sector runs a 20.1% net margin.
- 20.1%
- Finance and Insurance sector margin (IRS SOI)
- 636K
- Workers employed (Census CBP)
- $96,365/yr
- Avg payroll / employee
- $12M
- SBA lending, FY20–26
Benchmarking Insights for Direct Health and Medical Insurance Carriers
Direct Health and Medical Insurance Carriers sits inside Finance and Insurance, a sector that runs a 20.1% net margin overall.
6,147 establishments employ 636,006 workers (103.5/location) at $96,365/yr average annual pay. California leads employment, followed by Pennsylvania and Texas.
Avg Payroll / Employee
$96,365/yr
Annual compensation
Establishments
6,147
Business locations
Release-over-release change
What changed from Census CBP 2022 to 2023
Employment increased by 90,779; establishment count decreased by 73. This comparison uses two published national Census County Business Patterns releases; suppressed fields are omitted rather than estimated.
Workforce scale
Financial Detail
- Annual Payroll (Total)
- $61.3B
- Avg Employees per Establishment
- 103.5
Top States by Employment
| State | Employment |
|---|---|
| California | 58,218 |
| Pennsylvania | 50,768 |
| Texas | 38,362 |
| New York | 30,967 |
| Illinois | 27,130 |
| Ohio | 19,375 |
| Virginia | 19,190 |
| Connecticut | 18,695 |
| Arizona | 17,788 |
| Georgia | 14,471 |
Showing top 10 of 51 states
SBA Lending Activity
SBA FY2020–2026SBA Loans Approved
31
Total Loan Volume
$12M
Avg Loan Size
$384K
Jobs Supported
196
Program Breakdown
7(a) 29 (94%)
504 2 (6%)
Top SBA Lender
TD Bank, National Association
3 loans in this industry
New Business Share
19.4% of borrowers were new/startup businesses
Annual Lending Trend (6 yrs)
2020 5
2021 1
2022 6
2023 4
2024 5
2025 10
Frequently Asked Questions
How profitable is Direct Health and Medical Insurance Carriers?
IRS SOI doesn't publish margin data at the NAICS 524114 level. California leads this industry nationally. The broader Finance and Insurance sector runs a 20.1% net margin (IRS SOI 2023).
How many businesses are in Direct Health and Medical Insurance Carriers?
6,147 business establishments. Together they employ 636,006 workers.
What is the average payroll per employee in Direct Health and Medical Insurance Carriers?
$96,365/yr average annual pay per employee. Businesses average 103.5 employees per establishment.
Which states have the most Direct Health and Medical Insurance Carriers employment?
California leads with 58,218 workers. Pennsylvania (50,768) and Texas (38,362) round out the top three.
How much SBA lending does Direct Health and Medical Insurance Carriers receive?
Direct Health and Medical Insurance Carriers businesses received 31 SBA loans totaling $12 million between FY2020 and FY2026. The average loan size was $384K. These loans supported 196 jobs at origination. Most lending (94%) came through the SBA 7(a) program.
Comparable industry benchmarks
These links are calculated from the current national dataset. They are comparison paths, not recommendations or evidence that businesses operate alike.
How this ranks: Its Census employment total exceeds 95% of that same 801-industry cohort. Calculated by ranking this industry's reported value against every other industry at the same NAICS digit-level, not the whole dataset: comparing a 6-digit detail industry to a 2-digit sector would mix incompatible scales.
Closest workforce scale
Same NAICS detail level, ordered by the smallest difference in reported Census employment.
Benchmarking Direct Health and Medical Insurance Carriers
- No margin data, check the parent industry. Browse Finance and Insurance
- 6,147 establishments, 636,006 workers. Payroll benchmarks
- 31 SBA loans on record. SBA lending rankings
Disclaimer: Public IRS/Census data, not financial or tax advice. See our full disclaimer.
Sources: IRS Statistics of Income (SOI) Business Tax Statistics · Census Bureau County Business Patterns 2023
NAICS 524114 · Data year: 2023
According to the U.S. Census Bureau, which released its 2023 County Business Patterns dataset in June 2025, PlainBizBench benchmarks 2,002 U.S. industries against Internal Revenue Service Statistics of Income data. See our methodology for the full compilation process.
Read our methodology - how this data is sourced, computed, and verified.
Source: U.S. Census Bureau, County Business Patterns / SUSB Industry employment scale, payroll, and firm-size benchmarks · 2023
Every figure on PlainBizBench is rendered directly from federal source data, no number is typed in by an editor. This page aggregates profit-margin, payroll, entity-type, and SBA-lending benchmarks for this industry, live from the dataset. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.
Disclaimer: Public IRS/Census data, not financial or tax advice. See our full disclaimer.