Employment
58,913
Total employees (Census CBP)
Retail Trade ·NAICS 44121
NAICS 44121 · IRS SOI (C corp) · Census CBP 2023
Recreational Vehicle Dealers - Industry Benchmarks
$65,410/yr average annual pay, with 231 SBA loans on record for NAICS 44121.
- 3K
- Establishments
- 59K
- Workers employed
- $65,410/yr
- Avg payroll / employee
- $214M
- SBA lending, FY20–26
Data updated August 2026
The verdict · NAICS 44121
Florida leads Recreational Vehicle Dealers activity nationally, across 3K establishments employing 59K workers. IRS SOI doesn't publish margin data at this NAICS level.
- 3K
- Business establishments (Census)
- 59K
- Workers employed (Census CBP)
- $65,410/yr
- Avg payroll / employee
- $214M
- SBA lending, FY20–26
Use Recreational Vehicle Dealers's NAICS benchmark as a comparison point, not a forecast for one business.
Recreational Vehicle Dealers is reported here with financial measures from IRS Statistics of Income and workforce measures from Census County Business Patterns. The page keeps those source systems distinct, shows unavailable fields rather than estimating them, and links the underlying industry context so readers can compare the same NAICS activity before interpreting a margin or payroll figure.
Source: IRS SOI (C corporation headline) and Census County Business Patterns 2023
Benchmarking Insights for Recreational Vehicle Dealers
Recreational Vehicle Dealers sits inside Retail Trade.
2,972 establishments employ 58,913 workers (19.8/location) at $65,410/yr average annual pay. Florida leads employment, followed by Texas and California.
Recreational Vehicle Dealers sits in the 43rd percentile for employment among 5-digit NAICS industries with reported data.
Avg Payroll / Employee
$65,410/yr
Annual compensation
Establishments
2,972
Business locations
Release-over-release change
What changed from Census CBP 2022 to 2023
Employment decreased by 1,471; establishment count decreased by 7. This comparison uses two published national Census County Business Patterns releases; suppressed fields are omitted rather than estimated.
Subscribe to this industry's release updates (RSS)Workforce scale
Financial Detail
- Annual Payroll (Total)
- $3.9B
- Avg Employees per Establishment
- 19.8
Sub-Industries
| Industry | Profit Margin |
|---|---|
| Recreational Vehicle Dealers NAICS 441210 | N/A |
Top States by Employment
| State | Employment |
|---|---|
| Florida | 5,943 |
| Texas | 5,508 |
| California | 4,427 |
| Michigan | 2,415 |
| Arizona | 2,240 |
| Washington | 2,028 |
| Oregon | 1,956 |
| Ohio | 1,861 |
| Pennsylvania | 1,681 |
| New York | 1,575 |
Showing top 10 of 48 states
SBA Lending Activity
SBA FY2020–2026SBA Loans Approved
231
Total Loan Volume
$214M
Avg Loan Size
$926K
Jobs Supported
2,705
Program Breakdown
7(a) 167 (72%)
504 64 (28%)
Top SBA Lender
BayFirst National Bank
15 loans in this industry
New Business Share
15.6% of borrowers were new/startup businesses
Annual Lending Trend (7 yrs)
2020 27
2021 55
2022 46
2023 24
2024 35
2025 39
2026 5
Frequently Asked Questions
How many businesses are in Recreational Vehicle Dealers?
2,972 business establishments. Together they employ 58,913 workers.
What is the average payroll per employee in Recreational Vehicle Dealers?
$65,410/yr average annual pay per employee. Businesses average 19.8 employees per establishment.
Which states have the most Recreational Vehicle Dealers employment?
Florida leads with 5,943 workers. Texas (5,508) and California (4,427) round out the top three.
How much SBA lending does Recreational Vehicle Dealers receive?
Recreational Vehicle Dealers businesses received 231 SBA loans totaling $214 million between FY2020 and FY2026. The average loan size was $926K. These loans supported 2,705 jobs at origination. Most lending (72%) came through the SBA 7(a) program.
Nationwide industries with similar benchmark drivers
Two IRS/Census peer sets for Recreational Vehicle Dealers, both at NAICS level 5 and excluding this code so the neighborhoods are not self-links.
According to Census County Business Patterns 2023, Recreational Vehicle Dealers ranks #313 of 551 U.S. industries at the 5-digit NAICS level by total employment.
Similar workforce scale
Nearest peer industries by ABS(Census employment) (58,913 here).
Read with this industry: Industry employment trends · Retail Trade · Rankings
Disclaimer: Public IRS/Census data, not financial or tax advice. See our full disclaimer.
Sources: IRS Statistics of Income (SOI) Business Tax Statistics · Census Bureau County Business Patterns 2023
NAICS 44121 · CBP 2023 · IRS SOI
According to the U.S. Census Bureau, which released its 2023 County Business Patterns dataset in June 2025, PlainBizBench benchmarks 2,002 U.S. industries against Internal Revenue Service Statistics of Income data. See our methodology for the full compilation process.
Read our methodology - how this data is sourced, computed, and verified.
Source: U.S. Census Bureau, County Business Patterns / SUSB Industry employment scale, payroll, and firm-size benchmarks · 2023
Every figure on PlainBizBench is rendered directly from federal source data, no number is typed in by an editor. This page aggregates profit-margin, payroll, entity-type, and SBA-lending benchmarks for this industry, live from the dataset. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.
Disclaimer: Public IRS/Census data, not financial or tax advice. See our full disclaimer.