Retail Trade ·NAICS 441210

NAICS 441210 · IRS SOI 2023 · Census CBP

Recreational Vehicle Dealers - Industry Benchmarks

$65,410/yr average annual pay, with 231 SBA loans on record for NAICS 441210.

4.2%
Retail Trade sector margin
59K
Workers employed
$65,410/yr
Avg payroll / employee
$214M
SBA lending, FY20–26

Data updated July 2026

The verdict · NAICS 441210

Florida leads Recreational Vehicle Dealers activity nationally. IRS SOI doesn't publish margin data at this NAICS level, but the broader Retail Trade sector runs a 4.2% net margin.

4.2%
Retail Trade sector margin (IRS SOI)
59K
Workers employed (Census CBP)
$65,410/yr
Avg payroll / employee
$214M
SBA lending, FY20–26

Benchmarking Insights for Recreational Vehicle Dealers

Recreational Vehicle Dealers sits inside Retail Trade, a sector that runs a 4.2% net margin overall.

2,972 establishments employ 58,913 workers (19.8/location) at $65,410/yr average annual pay. Florida leads employment, followed by Texas and California.

Employment

58,913

Total employees (Census CBP)

Avg Payroll / Employee

$65,410/yr

Annual compensation

Establishments

2,972

Business locations

Release-over-release change

What changed from Census CBP 2022 to 2023

Employment decreased by 1,471; establishment count decreased by 7. This comparison uses two published national Census County Business Patterns releases; suppressed fields are omitted rather than estimated.

Workforce scale

Financial Detail

Annual Payroll (Total)
$3.9B
Avg Employees per Establishment
19.8

Top States by Employment

State Employment
Florida 5,943
Texas 5,508
California 4,427
Michigan 2,415
Arizona 2,240
Washington 2,028
Oregon 1,956
Ohio 1,861
Pennsylvania 1,681
New York 1,575

Showing top 10 of 48 states

SBA Lending Activity

SBA FY2020–2026

SBA Loans Approved

231

Total Loan Volume

$214M

Avg Loan Size

$926K

Jobs Supported

2,705

Program Breakdown

7(a) 167 (72%)
504 64 (28%)

Top SBA Lender

BayFirst National Bank

15 loans in this industry

New Business Share

15.6% of borrowers were new/startup businesses

Annual Lending Trend (7 yrs)

2020
27
2021
55
2022
46
2023
24
2024
35
2025
39
2026
5

Frequently Asked Questions

How profitable is Recreational Vehicle Dealers?
IRS SOI doesn't publish margin data at the NAICS 441210 level. Florida leads this industry nationally. The broader Retail Trade sector runs a 4.2% net margin (IRS SOI 2023).
How many businesses are in Recreational Vehicle Dealers?
2,972 business establishments. Together they employ 58,913 workers.
What is the average payroll per employee in Recreational Vehicle Dealers?
$65,410/yr average annual pay per employee. Businesses average 19.8 employees per establishment.
Which states have the most Recreational Vehicle Dealers employment?
Florida leads with 5,943 workers. Texas (5,508) and California (4,427) round out the top three.
How much SBA lending does Recreational Vehicle Dealers receive?
Recreational Vehicle Dealers businesses received 231 SBA loans totaling $214 million between FY2020 and FY2026. The average loan size was $926K. These loans supported 2,705 jobs at origination. Most lending (72%) came through the SBA 7(a) program.

Comparable industry benchmarks

These links are calculated from the current national dataset. They are comparison paths, not recommendations or evidence that businesses operate alike.

How this ranks: Its Census employment total exceeds 60% of that same 801-industry cohort. Calculated by ranking this industry's reported value against every other industry at the same NAICS digit-level, not the whole dataset: comparing a 6-digit detail industry to a 2-digit sector would mix incompatible scales.

Closest workforce scale

Same NAICS detail level, ordered by the smallest difference in reported Census employment.

Benchmarking Recreational Vehicle Dealers

Disclaimer: Public IRS/Census data, not financial or tax advice. See our full disclaimer.

Sources: IRS Statistics of Income (SOI) Business Tax Statistics · Census Bureau County Business Patterns 2023

NAICS 441210 · Data year: 2023

According to the U.S. Census Bureau, which released its 2023 County Business Patterns dataset in June 2025, PlainBizBench benchmarks 2,002 U.S. industries against Internal Revenue Service Statistics of Income data. See our methodology for the full compilation process.

Source: U.S. Census Bureau, County Business Patterns / SUSB Industry employment scale, payroll, and firm-size benchmarks · 2023

Every figure on PlainBizBench is rendered directly from federal source data, no number is typed in by an editor. This page aggregates profit-margin, payroll, entity-type, and SBA-lending benchmarks for this industry, live from the dataset. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.

Disclaimer: Public IRS/Census data, not financial or tax advice. See our full disclaimer.