Employment
944,645
Total employees (Census CBP)
Finance and Insurance ·NAICS 52411
NAICS 52411 · IRS SOI 2023 · Census CBP
Direct Life, Health, and Medical Insurance Carriers - Industry Benchmarks
$108,707/yr average annual pay, with 38 SBA loans on record for NAICS 52411.
- 20.1%
- Finance and Insurance sector margin
- 945K
- Workers employed
- $108,707/yr
- Avg payroll / employee
- $12M
- SBA lending, FY20–26
Data updated July 2026
The verdict · NAICS 52411
Florida leads Direct Life, Health, and Medical Insurance Carriers activity nationally. IRS SOI doesn't publish margin data at this NAICS level, but the broader Finance and Insurance sector runs a 20.1% net margin.
- 20.1%
- Finance and Insurance sector margin (IRS SOI)
- 945K
- Workers employed (Census CBP)
- $108,707/yr
- Avg payroll / employee
- $12M
- SBA lending, FY20–26
Benchmarking Insights for Direct Life, Health, and Medical Insurance Carriers
Direct Life, Health, and Medical Insurance Carriers sits inside Finance and Insurance, a sector that runs a 20.1% net margin overall.
11,821 establishments employ 944,645 workers (79.9/location) at $108,707/yr average annual pay. Florida leads employment, followed by California and Pennsylvania.
Avg Payroll / Employee
$108,707/yr
Annual compensation
Establishments
11,821
Business locations
Release-over-release change
What changed from Census CBP 2022 to 2023
Employment increased by 88,346; establishment count decreased by 813. This comparison uses two published national Census County Business Patterns releases; suppressed fields are omitted rather than estimated.
Workforce scale
Financial Detail
- Annual Payroll (Total)
- $102.7B
- Avg Employees per Establishment
- 79.9
Sub-Industries
| Industry | Profit Margin |
|---|---|
| Direct Health and Medical Insurance Carriers NAICS 524114 | N/A |
| Direct Life Insurance Carriers NAICS 524113 | N/A |
Top States by Employment
| State | Employment |
|---|---|
| Florida | 68,936 |
| California | 67,377 |
| Pennsylvania | 63,935 |
| Texas | 63,323 |
| New York | 51,124 |
| Illinois | 35,340 |
| Wisconsin | 33,956 |
| Ohio | 30,805 |
| New Jersey | 27,404 |
| North Carolina | 24,907 |
Showing top 10 of 51 states
SBA Lending Activity
SBA FY2020–2026SBA Loans Approved
38
Total Loan Volume
$12M
Avg Loan Size
$323K
Jobs Supported
214
Program Breakdown
7(a) 36 (95%)
504 2 (5%)
Top SBA Lender
Manufacturers and Traders Trust Company
4 loans in this industry
New Business Share
18.4% of borrowers were new/startup businesses
Annual Lending Trend (6 yrs)
2020 8
2021 1
2022 7
2023 7
2024 5
2025 10
Frequently Asked Questions
How profitable is Direct Life, Health, and Medical Insurance Carriers?
IRS SOI doesn't publish margin data at the NAICS 52411 level. Florida leads this industry nationally. The broader Finance and Insurance sector runs a 20.1% net margin (IRS SOI 2023).
How many businesses are in Direct Life, Health, and Medical Insurance Carriers?
11,821 business establishments. Together they employ 944,645 workers.
What is the average payroll per employee in Direct Life, Health, and Medical Insurance Carriers?
$108,707/yr average annual pay per employee. Businesses average 79.9 employees per establishment.
Which states have the most Direct Life, Health, and Medical Insurance Carriers employment?
Florida leads with 68,936 workers. California (67,377) and Pennsylvania (63,935) round out the top three.
How much SBA lending does Direct Life, Health, and Medical Insurance Carriers receive?
Direct Life, Health, and Medical Insurance Carriers businesses received 38 SBA loans totaling $12 million between FY2020 and FY2026. The average loan size was $323K. These loans supported 214 jobs at origination. Most lending (95%) came through the SBA 7(a) program.
Comparable industry benchmarks
These links are calculated from the current national dataset. They are comparison paths, not recommendations or evidence that businesses operate alike.
How this ranks: Its Census employment total exceeds 94% of that same 551-industry cohort. Calculated by ranking this industry's reported value against every other industry at the same NAICS digit-level, not the whole dataset: comparing a 6-digit detail industry to a 2-digit sector would mix incompatible scales.
Closest workforce scale
Same NAICS detail level, ordered by the smallest difference in reported Census employment.
Benchmarking Direct Life, Health, and Medical Insurance Carriers
- No margin data, check the parent industry. Browse Finance and Insurance
- 11,821 establishments, 944,645 workers. Payroll benchmarks
- 38 SBA loans on record. SBA lending rankings
Disclaimer: Public IRS/Census data, not financial or tax advice. See our full disclaimer.
Sources: IRS Statistics of Income (SOI) Business Tax Statistics · Census Bureau County Business Patterns 2023
NAICS 52411 · Data year: 2023
According to the U.S. Census Bureau, which released its 2023 County Business Patterns dataset in June 2025, PlainBizBench benchmarks 2,002 U.S. industries against Internal Revenue Service Statistics of Income data. See our methodology for the full compilation process.
Read our methodology - how this data is sourced, computed, and verified.
Source: U.S. Census Bureau, County Business Patterns / SUSB Industry employment scale, payroll, and firm-size benchmarks · 2023
Every figure on PlainBizBench is rendered directly from federal source data, no number is typed in by an editor. This page aggregates profit-margin, payroll, entity-type, and SBA-lending benchmarks for this industry, live from the dataset. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.
Disclaimer: Public IRS/Census data, not financial or tax advice. See our full disclaimer.