Arts, Entertainment, and Recreation ·NAICS 71211

NAICS 71211 · IRS SOI 2023 · Census CBP

Museums - Industry Benchmarks

$46,571/yr average annual pay, with 25 SBA loans on record for NAICS 71211.

11.0%
Arts, Entertainment, and Recreation sector margin
92K
Workers employed
$46,571/yr
Avg payroll / employee
$24M
SBA lending, FY20–26

Data updated July 2026

The verdict · NAICS 71211

New York leads Museums activity nationally. IRS SOI doesn't publish margin data at this NAICS level, but the broader Arts, Entertainment, and Recreation sector runs a 11.0% net margin.

11.0%
Arts, Entertainment, and Recreation sector margin (IRS SOI)
92K
Workers employed (Census CBP)
$46,571/yr
Avg payroll / employee
$24M
SBA lending, FY20–26

Benchmarking Insights for Museums

Museums sits inside Arts, Entertainment, and Recreation, a sector that runs a 11.0% net margin overall.

5,480 establishments employ 91,534 workers (16.7/location) at $46,571/yr average annual pay. New York leads employment, followed by California and Texas.

Employment

91,534

Total employees (Census CBP)

Avg Payroll / Employee

$46,571/yr

Annual compensation

Establishments

5,480

Business locations

Release-over-release change

What changed from Census CBP 2022 to 2023

Employment increased by 6,603; establishment count increased by 38. This comparison uses two published national Census County Business Patterns releases; suppressed fields are omitted rather than estimated.

Workforce scale

Financial Detail

Annual Payroll (Total)
$4.3B
Avg Employees per Establishment
16.7

Sub-Industries

Industry Profit Margin
Museums

NAICS 712110

N/A

Top States by Employment

State Employment
New York 12,687
California 11,352
Texas 5,516
Pennsylvania 4,378
Florida 4,072
Ohio 3,977
Massachusetts 3,875
Illinois 3,752
Michigan 2,988
Washington 2,140

Showing top 10 of 51 states

SBA Lending Activity

SBA FY2020–2026

SBA Loans Approved

25

Total Loan Volume

$24M

Avg Loan Size

$957K

Jobs Supported

349

Program Breakdown

7(a) 20 (80%)
504 5 (20%)

Top SBA Lender

Wells Fargo Bank National Association

2 loans in this industry

New Business Share

48.0% of borrowers were new/startup businesses

Annual Lending Trend (6 yrs)

2020
2
2021
2
2022
3
2023
5
2024
5
2025
8

Frequently Asked Questions

How profitable is Museums?
IRS SOI doesn't publish margin data at the NAICS 71211 level. New York leads this industry nationally. The broader Arts, Entertainment, and Recreation sector runs a 11.0% net margin (IRS SOI 2023).
How many businesses are in Museums?
5,480 business establishments. Together they employ 91,534 workers.
What is the average payroll per employee in Museums?
$46,571/yr average annual pay per employee. Businesses average 16.7 employees per establishment.
Which states have the most Museums employment?
New York leads with 12,687 workers. California (11,352) and Texas (5,516) round out the top three.
How much SBA lending does Museums receive?
Museums businesses received 25 SBA loans totaling $24 million between FY2020 and FY2026. The average loan size was $957K. These loans supported 349 jobs at origination. Most lending (80%) came through the SBA 7(a) program.

Comparable industry benchmarks

These links are calculated from the current national dataset. They are comparison paths, not recommendations or evidence that businesses operate alike.

How this ranks: Its Census employment total exceeds 57% of that same 551-industry cohort. Calculated by ranking this industry's reported value against every other industry at the same NAICS digit-level, not the whole dataset: comparing a 6-digit detail industry to a 2-digit sector would mix incompatible scales.

Closest workforce scale

Same NAICS detail level, ordered by the smallest difference in reported Census employment.

Benchmarking Museums

Disclaimer: Public IRS/Census data, not financial or tax advice. See our full disclaimer.

Sources: IRS Statistics of Income (SOI) Business Tax Statistics · Census Bureau County Business Patterns 2023

NAICS 71211 · Data year: 2023

According to the U.S. Census Bureau, which released its 2023 County Business Patterns dataset in June 2025, PlainBizBench benchmarks 2,002 U.S. industries against Internal Revenue Service Statistics of Income data. See our methodology for the full compilation process.

Source: U.S. Census Bureau, County Business Patterns / SUSB Industry employment scale, payroll, and firm-size benchmarks · 2023

Every figure on PlainBizBench is rendered directly from federal source data, no number is typed in by an editor. This page aggregates profit-margin, payroll, entity-type, and SBA-lending benchmarks for this industry, live from the dataset. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.

Disclaimer: Public IRS/Census data, not financial or tax advice. See our full disclaimer.