Employment
9,244
Total employees (Census CBP)
Transportation and Warehousing ·NAICS 48711
NAICS 48711 · IRS SOI 2023 · Census CBP
Scenic and Sightseeing Transportation, Land - Industry Benchmarks
$45,755/yr average annual pay, with 40 SBA loans on record for NAICS 48711.
- 6.0%
- Transportation and Warehousing sector margin
- 9K
- Workers employed
- $45,755/yr
- Avg payroll / employee
- $12M
- SBA lending, FY20–26
Data updated July 2026
The verdict · NAICS 48711
Florida leads Scenic and Sightseeing Transportation, Land activity nationally. IRS SOI doesn't publish margin data at this NAICS level, but the broader Transportation and Warehousing sector runs a 6.0% net margin.
- 6.0%
- Transportation and Warehousing sector margin (IRS SOI)
- 9K
- Workers employed (Census CBP)
- $45,755/yr
- Avg payroll / employee
- $12M
- SBA lending, FY20–26
Benchmarking Insights for Scenic and Sightseeing Transportation, Land
Scenic and Sightseeing Transportation, Land sits inside Transportation and Warehousing, a sector that runs a 6.0% net margin overall.
727 establishments employ 9,244 workers (12.7/location) at $45,755/yr average annual pay. Florida leads employment, followed by Colorado and New York.
Avg Payroll / Employee
$45,755/yr
Annual compensation
Establishments
727
Business locations
Release-over-release change
What changed from Census CBP 2022 to 2023
Employment increased by 860; establishment count increased by 18. This comparison uses two published national Census County Business Patterns releases; suppressed fields are omitted rather than estimated.
Workforce scale
Financial Detail
- Annual Payroll (Total)
- $423.0M
- Avg Employees per Establishment
- 12.7
Sub-Industries
| Industry | Profit Margin |
|---|---|
| Scenic and Sightseeing Transportation, Land NAICS 487110 | N/A |
Top States by Employment
| State | Employment |
|---|---|
| Florida | 861 |
| Colorado | 644 |
| New York | 522 |
| Tennessee | 295 |
| Pennsylvania | 284 |
| North Carolina | 228 |
| South Carolina | 210 |
| District of Columbia | 209 |
| Ohio | 187 |
| Louisiana | 167 |
Showing top 10 of 42 states
SBA Lending Activity
SBA FY2020–2026SBA Loans Approved
40
Total Loan Volume
$12M
Avg Loan Size
$303K
Jobs Supported
277
Program Breakdown
7(a) 37 (93%)
504 3 (7%)
Top SBA Lender
Wells Fargo Bank National Association
5 loans in this industry
New Business Share
30.0% of borrowers were new/startup businesses
Annual Lending Trend (6 yrs)
2020 7
2021 3
2022 5
2023 6
2024 12
2025 7
Frequently Asked Questions
How profitable is Scenic and Sightseeing Transportation, Land?
IRS SOI doesn't publish margin data at the NAICS 48711 level. Florida leads this industry nationally. The broader Transportation and Warehousing sector runs a 6.0% net margin (IRS SOI 2023).
How many businesses are in Scenic and Sightseeing Transportation, Land?
727 business establishments. Together they employ 9,244 workers.
What is the average payroll per employee in Scenic and Sightseeing Transportation, Land?
$45,755/yr average annual pay per employee. Businesses average 12.7 employees per establishment.
Which states have the most Scenic and Sightseeing Transportation, Land employment?
Florida leads with 861 workers. Colorado (644) and New York (522) round out the top three.
How much SBA lending does Scenic and Sightseeing Transportation, Land receive?
Scenic and Sightseeing Transportation, Land businesses received 40 SBA loans totaling $12 million between FY2020 and FY2026. The average loan size was $303K. These loans supported 277 jobs at origination. Most lending (93%) came through the SBA 7(a) program.
Comparable industry benchmarks
These links are calculated from the current national dataset. They are comparison paths, not recommendations or evidence that businesses operate alike.
How this ranks: Its Census employment total exceeds 8% of that same 551-industry cohort. Calculated by ranking this industry's reported value against every other industry at the same NAICS digit-level, not the whole dataset: comparing a 6-digit detail industry to a 2-digit sector would mix incompatible scales.
Closest workforce scale
Same NAICS detail level, ordered by the smallest difference in reported Census employment.
- All Other Information Services 9,253
- Political Organizations 9,289
- Printing Ink Manufacturing 9,170
Benchmarking Scenic and Sightseeing Transportation, Land
- No margin data, check the parent industry. Browse Transportation and Warehousing
- 727 establishments, 9,244 workers. Payroll benchmarks
- 40 SBA loans on record. SBA lending rankings
Disclaimer: Public IRS/Census data, not financial or tax advice. See our full disclaimer.
Sources: IRS Statistics of Income (SOI) Business Tax Statistics · Census Bureau County Business Patterns 2023
NAICS 48711 · Data year: 2023
According to the U.S. Census Bureau, which released its 2023 County Business Patterns dataset in June 2025, PlainBizBench benchmarks 2,002 U.S. industries against Internal Revenue Service Statistics of Income data. See our methodology for the full compilation process.
Read our methodology - how this data is sourced, computed, and verified.
Source: U.S. Census Bureau, County Business Patterns / SUSB Industry employment scale, payroll, and firm-size benchmarks · 2023
Every figure on PlainBizBench is rendered directly from federal source data, no number is typed in by an editor. This page aggregates profit-margin, payroll, entity-type, and SBA-lending benchmarks for this industry, live from the dataset. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.
Disclaimer: Public IRS/Census data, not financial or tax advice. See our full disclaimer.