Retail Trade ·NAICS 447

2026 data Public-data reference. IRS SOI · Census CBP · 2023 Below Average margin

Retail Trade — Industry Benchmarks

Profit margins, payroll, employment, and SBA lending for Retail Trade (NAICS 447). Cross-checked against IRS SOI 2023 and Census County Business Patterns. Refreshed as new data lands.

Retail Trade (NAICS 447) operates at a 1.0% net profit margin, significantly below average, typical of high-volume, low-margin sectors. The industry generates $382.9B in total annual receipts across all business entities filing federal tax returns. Census Bureau data identifies 109,174 business establishments employing 1,016,960 workers nationwide.

The average employee earns $29,193/yr in annual compensation, while the typical business in this industry generates $7.3B in revenue. Businesses average 9.3 employees per establishment. Texas leads in employment concentration for this industry.

Benchmarking Insights for Retail Trade

When you read the 1.0% net profit margin for Retail Trade, the number only becomes actionable when paired with scale. This industry sits inside the broader Retail Trade sector and reports $382.9B of aggregate annual receipts across 52,614 federal tax returns. Owners comparing their own books should read the margin as a midpoint — smaller operators typically run several points below the aggregate because fixed overhead (rent, software, insurance) consumes a larger share of lower revenue bases, while the typical establishment here generates $7.3B per year. Treat the industry figure as a ceiling calibrated by businesses that have already achieved operating leverage.

Labor economics tell the second half of the story. Census CBP shows 109,174 active establishments employing 1,016,960 workers, averaging 9.3 employees per location and paying $29,193/yr per employee annually. Texas leads the geographic distribution of employment, with California and Florida rounding out the top three concentrations. Headcount density matters because thin-margin industries only clear the cash-flow bar when establishments reach the staffing level where fixed costs amortize — a useful cross-check against the margin line above.

Capital access is the third lens. SBA 7(a) and 504 approvals for this industry totaled 2,086 loans worth $2.9 billion between FY2020 and FY2025, supporting 14,241 jobs at origination. The average ticket size — $1372K — signals the typical capital gap operators bridge when expanding. Celtic Bank Corporation ranks as the most active SBA lender serving this NAICS code. Use this alongside the IRS and Census figures to decide whether your own plan should target operational efficiency, workforce expansion, or financed growth.

Profit Margin

1.0%

Net income ÷ total receipts (IRS SOI)

Total Receipts

$382.9B

Annual revenue (IRS SOI)

Net Income

$3.8B

Pre-tax net income

Employment

1,016,960

Total employees (Census CBP)

Avg Payroll / Employee

$29,193/yr

Annual compensation

Establishments

109,174

Business locations

Where each dollar of revenue goes

Decomposition of every dollar of Retail Trade receipts using IRS SOI 2023 aggregate ratios.

Workforce scale

Establishment-size distribution and per-establishment headcount based on Census Statistics of US Businesses (SUSB) typical strata.

Margin position vs national reference points

Retail Trade net margin 3.3%
US median (10%)

Plotted against a 0–30% scale. The US business p25 / median / p75 reference points are 5% / 10% / 18% respectively (IRS SOI aggregate).

Business Structure Breakdown

How businesses in this industry are legally structured (IRS SOI)

C Corporation
45,376 returns 86%

Margin: 0.9% · Receipts: $367.5B

Sole Proprietorship
7,238 returns 14%

Margin: 2.9% · Receipts: $15.4B

Financial Detail

Total Tax Returns Filed
52,614
Total Deductions
N/A
Avg Receipts per Business
$7.3B
Annual Payroll (Total)
$29.7B
Avg Employees per Establishment
9.3

Sub-Industries

Industry Profit Margin
Retail Trade

NAICS 4471

N/A

Top States by Employment

State Employment
Texas 96,561
California 69,868
Florida 58,188
Pennsylvania 46,014
Ohio 38,370
Illinois 34,363
New York 33,244
Georgia 32,459
North Carolina 32,231
Missouri 30,472

Showing top 10 of 51 states

SBA Lending Activity

FY2020–2025

Small Business Administration 7(a) and 504 loan data for this industry. Source: SBA FOIA dataset.

SBA Loans Approved

2,086

FY2020–2025

Total Loan Volume

$2.9B

7(a) + 504 programs

Avg Loan Size

$1372K

Per approved loan

Jobs Supported

14,241

Reported at origination

Program Breakdown

7(a) Loans 1,816 loans (87%)
504 Loans 270 loans (13%)

Top SBA Lender

Celtic Bank Corporation

106 loans in this industry

New Business Share

31.2% of borrowers were new/startup businesses

Annual Lending Trend

FY2020
697 loans
FY2021
1,097 loans
FY2022
241 loans
FY2023
26 loans
FY2024
12 loans
FY2025
10 loans
FY2026
3 loans

SBA fiscal year runs Oct–Sep. FY2025 = partial year through Sep 2025.

Source: SBA 7(a) and 504 FOIA dataset · FY2020–FY2025 · View SBA lending rankings →

Frequently Asked Questions

What is the average revenue for Retail Trade?
The Retail Trade industry (NAICS 447) reports total annual receipts of $382.9B across all business entities, based on IRS Statistics of Income data. The average revenue per business is $7.3B.
How profitable is Retail Trade?
Retail Trade has a net profit margin of 1.0%, which is significantly below average, typical of high-volume, low-margin sectors. This is calculated as net income divided by total receipts from IRS SOI business tax statistics.
How many businesses are in Retail Trade?
There are 109,174 business establishments in Retail Trade (NAICS 447) according to Census Bureau County Business Patterns 2023 data. These establishments collectively employ 1,016,960 workers.
What is the average payroll per employee in Retail Trade?
The average annual payroll per employee in Retail Trade is $29,193/yr, based on Census Bureau County Business Patterns data. Businesses in this industry average 9.3 employees per establishment. This figure includes wages, salaries, and benefits reported by employers.
Which states have the most Retail Trade employment?
Texas leads in Retail Trade employment with 96,561 workers. California (69,868) and Florida (58,188) round out the top three. These figures come from the Census Bureau County Business Patterns 2023 survey.
How much SBA lending does Retail Trade receive?
Retail Trade businesses received 2,086 SBA loans totaling $2.9 billion between FY2020 and FY2025. The average loan size was $1372K. These loans supported 14,241 jobs at origination. Most lending (87%) came through the SBA 7(a) program.
Disclaimer: PlainBizBench provides publicly available IRS and Census data for informational purposes only. This is not financial, tax, or business advice. Consult a qualified accountant or financial advisor for business-specific guidance.

Sources: IRS Statistics of Income (SOI) Business Tax Statistics · Census Bureau County Business Patterns 2023

NAICS 447 · Data year: 2023

Related

Data sourced from official public datasets. See our methodology for details. Retrieved and formatted by PlainBizBench Editorial

Source: U.S. Census Bureau — County Business Patterns / SUSB Industry employment scale, payroll, and firm-size benchmarks · 2025