Retail Trade ·NAICS 446

2026 data Public-data reference. IRS SOI · Census CBP · 2023 Average margin

Retail Trade — Industry Benchmarks

Profit margins, payroll, employment, and SBA lending for Retail Trade (NAICS 446). Cross-checked against IRS SOI 2023 and Census County Business Patterns. Refreshed as new data lands.

Retail Trade (NAICS 446) operates at a 4.9% net profit margin, below the national median. The industry generates $345.3B in total annual receipts across all business entities filing federal tax returns. Census Bureau data identifies 89,276 business establishments employing 1,066,142 workers nationwide.

The average employee earns $40,288/yr in annual compensation, while the typical business in this industry generates $7.4B in revenue. Businesses average 11.9 employees per establishment. California leads in employment concentration for this industry.

Benchmarking Insights for Retail Trade

When you read the 4.9% net profit margin for Retail Trade, the number only becomes actionable when paired with scale. This industry sits inside the broader Retail Trade sector and reports $345.3B of aggregate annual receipts across 46,557 federal tax returns. Owners comparing their own books should read the margin as a midpoint — smaller operators typically run several points below the aggregate because fixed overhead (rent, software, insurance) consumes a larger share of lower revenue bases, while the typical establishment here generates $7.4B per year. Treat the industry figure as a ceiling calibrated by businesses that have already achieved operating leverage.

Labor economics tell the second half of the story. Census CBP shows 89,276 active establishments employing 1,066,142 workers, averaging 11.9 employees per location and paying $40,288/yr per employee annually. California leads the geographic distribution of employment, with Texas and Florida rounding out the top three concentrations. Headcount density matters because thin-margin industries only clear the cash-flow bar when establishments reach the staffing level where fixed costs amortize — a useful cross-check against the margin line above.

Capital access is the third lens. SBA 7(a) and 504 approvals for this industry totaled 1,564 loans worth $938 million between FY2020 and FY2025, supporting 12,615 jobs at origination. The average ticket size — $600K — signals the typical capital gap operators bridge when expanding. Live Oak Banking Company ranks as the most active SBA lender serving this NAICS code. Use this alongside the IRS and Census figures to decide whether your own plan should target operational efficiency, workforce expansion, or financed growth.

Profit Margin

4.9%

Net income ÷ total receipts (IRS SOI)

Total Receipts

$345.3B

Annual revenue (IRS SOI)

Net Income

$16.9B

Pre-tax net income

Employment

1,066,142

Total employees (Census CBP)

Avg Payroll / Employee

$40,288/yr

Annual compensation

Establishments

89,276

Business locations

Where each dollar of revenue goes

Decomposition of every dollar of Retail Trade receipts using IRS SOI 2023 aggregate ratios.

Workforce scale

Establishment-size distribution and per-establishment headcount based on Census Statistics of US Businesses (SUSB) typical strata.

Margin position vs national reference points

Retail Trade net margin 16.3%
US median (10%)

Plotted against a 0–30% scale. The US business p25 / median / p75 reference points are 5% / 10% / 18% respectively (IRS SOI aggregate).

Business Structure Breakdown

How businesses in this industry are legally structured (IRS SOI)

C Corporation
46,557 returns 100%

Margin: 4.9% · Receipts: $345.3B

Financial Detail

Total Tax Returns Filed
46,557
Total Deductions
N/A
Avg Receipts per Business
$7.4B
Annual Payroll (Total)
$43.0B
Avg Employees per Establishment
11.9

Sub-Industries

Industry Profit Margin
Retail Trade

NAICS 4461

N/A

Top States by Employment

State Employment
California 111,113
Texas 86,419
Florida 80,819
New York 77,977
Illinois 45,817
Pennsylvania 44,020
New Jersey 37,317
North Carolina 36,425
Ohio 36,352
Michigan 34,994

Showing top 10 of 51 states

SBA Lending Activity

FY2020–2025

Small Business Administration 7(a) and 504 loan data for this industry. Source: SBA FOIA dataset.

SBA Loans Approved

1,564

FY2020–2025

Total Loan Volume

$938M

7(a) + 504 programs

Avg Loan Size

$600K

Per approved loan

Jobs Supported

12,615

Reported at origination

Program Breakdown

7(a) Loans 1,463 loans (94%)
504 Loans 101 loans (6%)

Top SBA Lender

Live Oak Banking Company

100 loans in this industry

New Business Share

33.7% of borrowers were new/startup businesses

Annual Lending Trend

FY2020
568 loans
FY2021
625 loans
FY2022
246 loans
FY2023
73 loans
FY2024
33 loans
FY2025
18 loans
FY2026
1 loans

SBA fiscal year runs Oct–Sep. FY2025 = partial year through Sep 2025.

Source: SBA 7(a) and 504 FOIA dataset · FY2020–FY2025 · View SBA lending rankings →

Frequently Asked Questions

What is the average revenue for Retail Trade?
The Retail Trade industry (NAICS 446) reports total annual receipts of $345.3B across all business entities, based on IRS Statistics of Income data. The average revenue per business is $7.4B.
How profitable is Retail Trade?
Retail Trade has a net profit margin of 4.9%, which is below the national median. This is calculated as net income divided by total receipts from IRS SOI business tax statistics.
How many businesses are in Retail Trade?
There are 89,276 business establishments in Retail Trade (NAICS 446) according to Census Bureau County Business Patterns 2023 data. These establishments collectively employ 1,066,142 workers.
What is the average payroll per employee in Retail Trade?
The average annual payroll per employee in Retail Trade is $40,288/yr, based on Census Bureau County Business Patterns data. Businesses in this industry average 11.9 employees per establishment. This figure includes wages, salaries, and benefits reported by employers.
Which states have the most Retail Trade employment?
California leads in Retail Trade employment with 111,113 workers. Texas (86,419) and Florida (80,819) round out the top three. These figures come from the Census Bureau County Business Patterns 2023 survey.
How much SBA lending does Retail Trade receive?
Retail Trade businesses received 1,564 SBA loans totaling $938 million between FY2020 and FY2025. The average loan size was $600K. These loans supported 12,615 jobs at origination. Most lending (94%) came through the SBA 7(a) program.
Disclaimer: PlainBizBench provides publicly available IRS and Census data for informational purposes only. This is not financial, tax, or business advice. Consult a qualified accountant or financial advisor for business-specific guidance.

Sources: IRS Statistics of Income (SOI) Business Tax Statistics · Census Bureau County Business Patterns 2023

NAICS 446 · Data year: 2023

Related

Data sourced from official public datasets. See our methodology for details. Retrieved and formatted by PlainBizBench Editorial

Source: U.S. Census Bureau — County Business Patterns / SUSB Industry employment scale, payroll, and firm-size benchmarks · 2025