Manufacturing ·NAICS 339920

NAICS 339920 · IRS SOI 2023 · Census CBP

Sporting and Athletic Goods Manufacturing - Industry Benchmarks

$64,936/yr average annual pay, with 245 SBA loans on record for NAICS 339920.

2K
Establishments
39K
Workers employed
$64,936/yr
Avg payroll / employee
$164M
SBA lending, FY20–26

Data updated July 2026

The verdict · NAICS 339920

California leads Sporting and Athletic Goods Manufacturing activity nationally, across 2K establishments employing 39K workers. IRS SOI doesn't publish margin data at this NAICS level.

2K
Business establishments (Census)
39K
Workers employed (Census CBP)
$64,936/yr
Avg payroll / employee
$164M
SBA lending, FY20–26

Benchmarking Insights for Sporting and Athletic Goods Manufacturing

Sporting and Athletic Goods Manufacturing sits inside Manufacturing.

1,662 establishments employ 39,073 workers (23.5/location) at $64,936/yr average annual pay. California leads employment, followed by Utah and Arizona.

Employment

39,073

Total employees (Census CBP)

Avg Payroll / Employee

$64,936/yr

Annual compensation

Establishments

1,662

Business locations

Release-over-release change

What changed from Census CBP 2022 to 2023

Employment decreased by 1,501; establishment count decreased by 11. This comparison uses two published national Census County Business Patterns releases; suppressed fields are omitted rather than estimated.

Workforce scale

Financial Detail

Annual Payroll (Total)
$2.5B
Avg Employees per Establishment
23.5

Top States by Employment

State Employment
California 4,348
Utah 2,245
Arizona 2,222
Minnesota 2,015
Ohio 2,009
Illinois 1,609
Pennsylvania 1,503
Washington 1,270
Florida 1,173
Oregon 981

Showing top 10 of 46 states

SBA Lending Activity

SBA FY2020–2026

SBA Loans Approved

245

Total Loan Volume

$164M

Avg Loan Size

$668K

Jobs Supported

2,489

Program Breakdown

7(a) 217 (89%)
504 28 (11%)

Top SBA Lender

U.S. Bank, National Association

14 loans in this industry

New Business Share

28.6% of borrowers were new/startup businesses

Annual Lending Trend (7 yrs)

2020
26
2021
44
2022
52
2023
37
2024
38
2025
43
2026
5

Frequently Asked Questions

How many businesses are in Sporting and Athletic Goods Manufacturing?
1,662 business establishments. Together they employ 39,073 workers.
What is the average payroll per employee in Sporting and Athletic Goods Manufacturing?
$64,936/yr average annual pay per employee. Businesses average 23.5 employees per establishment.
Which states have the most Sporting and Athletic Goods Manufacturing employment?
California leads with 4,348 workers. Utah (2,245) and Arizona (2,222) round out the top three.
How much SBA lending does Sporting and Athletic Goods Manufacturing receive?
Sporting and Athletic Goods Manufacturing businesses received 245 SBA loans totaling $164 million between FY2020 and FY2026. The average loan size was $668K. These loans supported 2,489 jobs at origination. Most lending (89%) came through the SBA 7(a) program.

Comparable industry benchmarks

These links are calculated from the current national dataset. They are comparison paths, not recommendations or evidence that businesses operate alike.

How this ranks: Its Census employment total exceeds 49% of that same 801-industry cohort. Calculated by ranking this industry's reported value against every other industry at the same NAICS digit-level, not the whole dataset: comparing a 6-digit detail industry to a 2-digit sector would mix incompatible scales.

Closest workforce scale

Same NAICS detail level, ordered by the smallest difference in reported Census employment.

Benchmarking Sporting and Athletic Goods Manufacturing

Disclaimer: Public IRS/Census data, not financial or tax advice. See our full disclaimer.

Sources: IRS Statistics of Income (SOI) Business Tax Statistics · Census Bureau County Business Patterns 2023

NAICS 339920 · Data year: 2023

According to the U.S. Census Bureau, which released its 2023 County Business Patterns dataset in June 2025, PlainBizBench benchmarks 2,002 U.S. industries against Internal Revenue Service Statistics of Income data. See our methodology for the full compilation process.

Source: U.S. Census Bureau, County Business Patterns / SUSB Industry employment scale, payroll, and firm-size benchmarks · 2023

Every figure on PlainBizBench is rendered directly from federal source data, no number is typed in by an editor. This page aggregates profit-margin, payroll, entity-type, and SBA-lending benchmarks for this industry, live from the dataset. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.

Disclaimer: Public IRS/Census data, not financial or tax advice. See our full disclaimer.