Hotels (except Casino Hotels) and Motels · Alabama

Hotels (except Casino Hotels) and Motels in Alabama

NAICS 721110 · Census Bureau County Business Patterns 2023

Benchmarking Hotels (except Casino Hotels) and Motels in Alabama

Hotels (except Casino Hotels) and Motels (NAICS 721110) in Alabama reports 15,851 workers across 908 establishments, with $442.1M of aggregate annual payroll flowing through Census CBP 2023 filings. That represents 1.1% of national employment for this industry, a concentration ratio that tells you whether Alabama is a primary labor market for this NAICS code or a smaller satellite. A share above 5% signals a meaningful regional cluster; below 1% usually means the state is not a structural fit for this industry at scale. Alabama accounts for 1.6% of the national Hotels (except Casino Hotels) and Motels establishment count (908 of 55,895), according to Census County Business Patterns.

Wage benchmarking is where state-level data earns its keep. The average annual compensation for Hotels (except Casino Hotels) and Motels employees in Alabama is $27,888/yr, versus a national average of $39,374/yr. Alabama pays below the national average for this industry, common in lower cost-of-living states or where the industry has a smaller, less specialized local workforce.

Profitability data is only available at the national level because the IRS Statistics of Income program does not publish state-level margin breakdowns. The national net profit margin for Hotels (except Casino Hotels) and Motels is not reported, and while margins do vary by state, the direction of variance usually follows labor cost and establishment size, both shown above. For a complete picture, pair this state-industry view with the Hotels (except Casino Hotels) and Motels national page (entity structure, SBA lending, sub-industries) and the Alabama overview (top employers, payroll dispersion across industries).

Employment

15,851

Establishments

908

Annual Payroll

$442.1M

Avg Payroll/Employee

$27,888/yr

Compare to National Average

Profit Margin (National)

N/A National

National avg, IRS SOI (no state-level profit data)

Avg Payroll/Employee

$27,888/yr Alabama
$39,374/yr National

Alabama vs National avg

Employment

15,851 Alabama
1,497,840 National

Alabama share of national

Frequently Asked Questions

How many Hotels (except Casino Hotels) and Motels businesses are in Alabama?
There are 908 Hotels (except Casino Hotels) and Motels (NAICS 721110) establishments in Alabama, according to Census Bureau County Business Patterns 2023 data. These establishments employ 15,851 workers.
What is the average payroll for Hotels (except Casino Hotels) and Motels in Alabama?
The average annual payroll per employee for Hotels (except Casino Hotels) and Motels in Alabama is $27,888/yr. The national average for this industry is $39,374/yr. This data comes from the Census Bureau County Business Patterns 2023 survey.
How does Alabama compare nationally for Hotels (except Casino Hotels) and Motels?
Alabama accounts for 1.1% of national employment in Hotels (except Casino Hotels) and Motels, with 15,851 of 1,497,840 total US workers in this industry.
What is the profit margin for Hotels (except Casino Hotels) and Motels?
Profit margin data for Hotels (except Casino Hotels) and Motels is not available in the current IRS SOI dataset.
Disclaimer: PlainBizBench provides publicly available IRS and Census data for informational purposes only. This is not financial, tax, or business advice. Consult a qualified accountant or financial advisor for business-specific guidance.
Source: Census Bureau County Business Patterns (CBP) 2023 · NAICS 721110 · AL
Data sourced from official public datasets. See our methodology for details. Retrieved and formatted by PlainBizBench

Source: U.S. Census Bureau, County Business Patterns / SUSB Industry employment scale, payroll, and firm-size benchmarks · 2025

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Every figure on PlainBizBench is rendered directly from federal source data, no number is typed in by an editor. This page compares this industry's state-level benchmark against the national figure, live from the dataset. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.

Disclaimer: Public IRS/Census data, not financial or tax advice. See our full disclaimer.