Retail Trade · New Mexico

Retail Trade in New Mexico

NAICS 44 · Census Bureau County Business Patterns 2023

Benchmarking Retail Trade in New Mexico

Retail Trade (NAICS 44) in New Mexico reports 95,261 workers across 6,382 establishments, with $3.4B of aggregate annual payroll flowing through Census CBP 2023 filings. That represents 0.6% of national employment for this industry — a concentration ratio that tells you whether New Mexico is a primary labor market for this NAICS code or a smaller satellite. A share above 5% signals a meaningful regional cluster; below 1% usually means the state is not a structural fit for this industry at scale.

Wage benchmarking is where state-level data earns its keep. The average annual compensation for Retail Trade employees in New Mexico is $35,361/yr, versus a national average of $37,746/yr. New Mexico pays below the national average for this industry — common in lower cost-of-living states or where the industry has a smaller, less specialized local workforce.

Profitability data is only available at the national level because the IRS Statistics of Income program does not publish state-level margin breakdowns. The national net profit margin for Retail Trade is 4.2%, and while margins do vary by state, the direction of variance usually follows labor cost and establishment size — both shown above. For a complete picture, pair this state-industry view with the Retail Trade national page (entity structure, SBA lending, sub-industries) and the New Mexico overview (top employers, payroll dispersion across industries).

Employment

95,261

Establishments

6,382

Annual Payroll

$3.4B

Avg Payroll/Employee

$35,361/yr

Compare to National Average

Profit Margin (National)

4.2% National

National avg — IRS SOI (no state-level profit data)

Avg Payroll/Employee

$35,361/yr New Mexico
$37,746/yr National

New Mexico vs National avg

Employment

95,261 New Mexico
16,046,207 National

New Mexico share of national

Frequently Asked Questions

How many Retail Trade businesses are in New Mexico?
There are 6,382 Retail Trade (NAICS 44) establishments in New Mexico, according to Census Bureau County Business Patterns 2023 data. These establishments employ 95,261 workers.
What is the average payroll for Retail Trade in New Mexico?
The average annual payroll per employee for Retail Trade in New Mexico is $35,361/yr. The national average for this industry is $37,746/yr. This data comes from the Census Bureau County Business Patterns 2023 survey.
How does New Mexico compare nationally for Retail Trade?
New Mexico accounts for 0.6% of national employment in Retail Trade, with 95,261 of 16,046,207 total US workers in this industry. The national profit margin for this industry is 4.2% (state-level profit data is not available from Census).
What is the profit margin for Retail Trade?
The national net profit margin for Retail Trade is 4.2%, based on IRS Statistics of Income data. Note that state-level profit margin data is not available from Census Bureau sources — this figure reflects the nationwide average across all business entities.
Disclaimer: PlainBizBench provides publicly available IRS and Census data for informational purposes only. This is not financial, tax, or business advice. Consult a qualified accountant or financial advisor for business-specific guidance.
Source: Census Bureau County Business Patterns (CBP) 2023 · NAICS 44 · NM

Related

Data sourced from official public datasets. See our methodology for details. Retrieved and formatted by PlainBizBench Editorial

Source: U.S. Census Bureau — County Business Patterns / SUSB Industry employment scale, payroll, and firm-size benchmarks · 2025

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